The Aspirin Wars: Money, Medicine, and 100 Years of Rampant Competition
New York: Alfred A. Knopf, 1991. Hardbound. Gray boards with red cloth spine; color pictorial DJ, [viii] 422pp, multiple BW illustrations. VG-, free endpaper and front page ripped out, presumably due to an ex. lib. pocket. no other markings or missing parts. Item #126802
ISBN: 9780394578941
The authors detail the history of the marketing of aspirin as a drug from its introduction in 1899 to the present. They carefully researched the business, medical, and legal literature to supplement information obtained through interviews with numerous scientists, businesspeople, and government officials. Some of the events they describe include the activities of Farbenfabriken Bayer in the United States in the early 1900s, Sterling's purchase of the Bayer name of aspirin, the Food and Drug Administration's regulations in labeling and advertising of aspirin, the introduction of competing products such as acetaminophen and ibuprofen, and recent claims that aspirin will reduce the risk of heart attacks for healthy people. The authors also provide numerous literature references. Highly recommended for business and medical collections of public, university, and special libraries.
- Bruce Slutsky, St. John's Univ. Lib., Jamaica, N.Y.
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